Beyond The Valley is a well-known Australian music festival that is held each year in Melbourne, Australia. The brief was to create a fun illustrated look inspired by florals and lush plants for their festival in 2018.
In addition, we also created a series of festival collaterals including but not limited to tickets, business card, information booklet and poster. Online & digital collaterals were also create for social media promotion.
Responsibilities:
• Design and illustrate the branding, from concepts to final artworks.
• Design all promotional social and digital content in still and animated formats.
• Exporting social content to relevant social dimensions.
• Design additional promotional items like posters, ad banners, printed festival collaterals.
• Assisting in designing, updating and maintaining their websites.