Client: The Push
Type: Branding & Printed Collaterals & Illustration
Disciplines: Graphic Design - Print Design - Illustration
Art of Fresh is a four day hip-hop camp developed for young people engaged with the Mirabel Foundation, which support children living in kinship care. The Push approached me to design a promotional poster & CD that will illustrate the hip hop influence of the program.
Going with hip hop-inspired aesthetics such as fun, vibrant colours and shapes - I wanted to design something that will excite and capture the attention of interested participants. Hand-drawn typography demonstrates a sense of child-like playfulness, which is the target audience of the project.